December 08, 2023

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The Faces Behind the Magazine

Welcome to eClean Magazine, the only magazine exclusively for the pressure washing and contract cleaning business owner. Inside you will find articles written for contractors, by contractors designed to help you grow your cleaning business. From residential and commercial cleaning, vehicle washing, kitchen exhaust,carpet cleaning,window cleaning and other specialty areas, you will find information in each issue on specific cleaning topics, as well as industry profiles, marketing and business management information, add-on services, safety, industry happenings and much, much more.

Paul Horsley, Publisher

Paul HorsleyWith more than 35 years industry experience, Paul Horsley, is the mastermind behind one of Canada’s most successful power wash companies – Scotts Pressure Wash. The company was founded nearly 50 years ago by his late father. Paul is a second generation power washer. President and owner, Paul runs the company from his Calgary, Alberta head office and has satellite operations in Edmonton, Vancouver, Saskatoon and Ottawa. Paul has a staff of over 50 employees and a fleet of more than twenty three mobile units. In addition to fleet washing, commercial building and flat surface pressure washing, Paul has developed the industry in the area of rail car cleaning. Paul has been an active member of the Power Washers of North America (PWNA) since 1996. His insight, guidance, and professionalism have proven to be true assets to the Association. He has served two years as President and is currently serving as a Director. Paul has been instrumental in developing Best Management Practices for the power washing industry and recently created the Water Reclaimer Program for the PWNA. Paul also helped create the PWNA Fleet Washing Certifcation. Paul is the PWNA Environmental Chairman for Canada.


Allison Hester, Editor

Allison HesterAllison served as managing editor for Cleaner Times Magazine in the mid-90’s, and rejoined their staff part-time in 2009. She also worked with Steve Stephens, 30-year industry veteran, in publishing The Pressure Cleaning Marketing Bible in 2011. She has written hundreds of pressure washing related articles throughout her career.

Allison also served as publisher/editor for The Chronicle newspaper, based in Little Rock, for almost 10 years. Allison has 20 years experience in various writing, designing, and communications management roles for advertising agencies, healthcare organizations, tourism groups, among others. She also has served as communications chairperson in a number of volunteer roles for non-profit organization, including the local chapters of Autism Speaks and the National Autism Association. She has a BA in Radio/TV/Film and is three hours from completing her Master’s in Communications.


For Advertising or other questions, contact Paul at

eClean Magazine
Formerly PCC Magazine
Sales/Accounting Manager
Ph: 501-517-1620
Fax: 403-236-9448

Mailing Address:

Box 262, 16 Midlake Blvd S.E.
Calgary, Alberta
Canada T2X2X7